gamification

China’s Upcoming “Singles Day” Frenzy

China’s Upcoming “Singles Day” Frenzy

For those who exist within the E-commerce space in China, there is no bigger event than Singles Day. During Singles Day 2016, China collectively spent around AUS$22.63bn online. This makes Singles Day the 10th largest e-commerce market in the world, almost being larger than the entire Australian market [1]. Something to think about if you sell anything online to Australians.