At MAI Capital, the team recently returned from one of our regular trips to China. As part of this we were lucky to meet with some great Australian companies. This was a great chance to catch up with some brilliant entrepreneurs who had successfully made their way from Australia to China. These conversations were insightful to highlight both the incredible opportunity, but sometimes challenges, that exist in expanding into new markets.
While many in the west have heard of WeChat, the most popular social network in all of China, many of them do not fully comprehend its functionality and impact. For people in China, it doesn’t matter that they can’t use Facebook, Twitter or Snapchat due to the country’s internet firewall, because they have WeChat.