Blackmores

China’s Upcoming “Singles Day” Frenzy

China’s Upcoming “Singles Day” Frenzy

For those who exist within the E-commerce space in China, there is no bigger event than Singles Day. During Singles Day 2016, China collectively spent around AUS$22.63bn online. This makes Singles Day the 10th largest e-commerce market in the world, almost being larger than the entire Australian market [1]. Something to think about if you sell anything online to Australians.  

Complexities of the Chinese Market

Complexities of the Chinese Market

Most companies now understand that China is a huge market, and that there is immense opportunity for companies that can make a successful expansion into the Chinese market. While this is absolutely true, we see that many companies still carry a relatively simplistic view of China.

Bellamy's, infant formula and the power of the Chinese consumer

Bellamy's, infant formula and the power of the Chinese consumer

Bellamy’s is a prime example of how Australian companies can capitalize on China’s growing demand for high quality Australian products. Recently it has also become an example of how carefully Australian companies must understand the Chinese market.